THE IMPORTANCE OF WEB DESIGN

Web Designers Are NOT Marketers?

web-slider2One of the most fundamental pieces of successful Online Marketing is the website.

Traditional websites were built by print designers turned web designers who made pretty, flashy brochures, or technical coders who colored in a predetermined template.

It is crucial that your website be designed around a plan and desired outcome.

We are talking about the design of your website, the psychology behind it, and the experience users have when they land on your site.


How Do You Design A Good Website?

You have to make sure...

        • It has a purpose
        • It  was built to DO something
        • It has a layout that follows the needs of the users, not the ego of the designers
        • It is easy to understand in less than 10 seconds
        • Users can solve their problems in less than 4 clicks
        • It has clean code, fast load times, and is Search Engine Optimized.
        • It includes the vital components needed to make conversions
        • The design layout and components are consistent with your company branding
        • The color palette, action colors, and influence frame all work together as a system

BUT MOSTLY

A good Website is Measurable, Profitable, and Delivers
the user value as part of a wider Online Marketing System
that will ultimately convert them to customers

Does Your Website Do These Things?

If you’re not sure, contact us for a
FREE Website Analysis and Consultation

analysis

 

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